The personalized jewelry label Vedder&Vedder was founded by the identical twin sisters Anne & Esther Vedder, whose mission is to add a personal touch to jewelry. The twins envisioned a strong brand that would make it possible to keep special, memorable moments close, captured in a piece of jewelry and in your own handwriting.
When the twins Anne & Esther graduated from university their parents gave them a gold necklace to commemorate the special occasion. Esther thought it would be more meaningful if a personal touch; like your own handwriting, could somehow be captured in the necklace. That prompted them to found the new brand – personalized jewelry to keep special memories and loved ones close – making a treasured keepsake.
Combining fashion and the concept of keeping special memories close is Vedder & Vedder’s passion and founding principle. Constantly renewing the brand, Vedder&Vedder respond each season to the latest jewelry trends and developments.
The business mind of Anne and the creative mind of Esther creates a refreshing dynamic between the twin sisters with inspirational results.